With, Not AgainstGREEN, CLEAN, VEGAN
“We made a conscious decision to lower — as much as possible — the levels of plastic and petrochemical-origin packaging, components, formula actives and fillers. We intend to use mainly biotechnological natural origin actives and botanical symbiotic moisturizers." Sue Y. Nabi
With Orveda, we tried to be as green as possible while still being efficient. We used only recyclable glass bottles — which better preserve the integrity of our formulations — as well as consciously employing the following:
- Limited use of plastic components to <5%
- Sustainably sourced packaging
- 100% recyclable & plastic
- FSC-certified paper
- Water-based inks for all lacquering
Our high-style, low-impact counter at Harvey Nichols has also been created with sustainable practices in mind - from build to service experience.
Orveda is also a “free-from’ range:
- No parabens
- No phenoxyethanol
- No artificial colourants
- No sulfates, no soap
- No alcohol
- No irritating actives like fruit acids
- Botanical oils instead of mineral oils
Vegan + High-End
A kind brand, Orveda is “with” animals and, therefore, is vegan. Yet our difference to other green, vegan brands lies fundamentally in high concentrations of track-record cosmetic actives; proven in 20 clinical testings and an experience that is truly luxurious.
The End of No Pain, No Gain.
“In addition to finding new ways to create cleaner formulations that are ‘fearlessly kind’ to skin, self, others and the planet, we want to help shift the mindset of beauty from one that is obsessional and built around anxiety to one of health, happiness, mental positivity and self-esteem.” Sue Y. Nabi
We consciously decided not to use molecules such as fruit acids because our philosophy is to strengthen skin rather than to irritate it.
This ties into our overarching beliefs in and practices of not only being fearlessly kind to skin, but also in working with, and not against, skin.